Sixor Newsletter

With our software your e-mail marketing campaign smiles! First of all, from now on you can insert emojis both in the subject and in the preheader, the short text that the recipient displays immediately after the subject. The preheader is a very important element in the creation of a newsletter: use this space to provide a content preview or to highlight the key concept behind your communication.
Inserting emojis into the newsletter subject and preheader leads to a significant increase in the unique openings rate and, consequently, improves your campaigns performance.

In the "Account Preferences" area - which you can access from the drop-down menu linked to your account name, at the top right corner, selecting "Preferences" and then "Account Preferences" - you can update the information with the authorized representative name, company name, VAT number, address and website. These data can then be entered at the bottom of your communications thanks to the variables KM_INFO_DESCRIPTION, KM_INFO_ADDRESS and KM_INFO_WEBSITE.

Still in "Account Preferences", but in the second part of the page, you can check the correct settings of the SPF and DKIM records. If you see a green tick next to their respective records, it means that everything is fine. Otherwise the parameter is flanked by a red X, it means it's not set in the right way. Do not worry: directly on the platform you will find all the instructions to set those records and thus maximize your campaigns performance.